TAG Heuer has given its 52-year-old Monaco a fresh new look with a sand-blasted titanium case ahead of this weekend’s Monaco Grand Prix.
The Monaco’s square case has been made of titanium several times in the past, most notably for its long-since shelved haute horlogerie Monaco V4, but here the lightweight, Grade 2 titanium receives a textured, sand-blasted finish, offering a new take on an old classic.
When it dropped in 1969, the Monaco was one of the first automatic chronographs in the world and the first watch to offer a square water resistant case, making it an avant garde alternative to the more popular Carrera and Autavia models it launched alongside. Jack Heuer, the legendary boss of Heuer, named the watch after what was, and arguably still is, the most glamorous of all Grand Prix races.
The 39mm Titan features a silvered Panda dial featuring a heritage Heuer logo and black small seconds and 30-minute chronograph counter sub dials at the three and nine o’clock positions, respectively, while the central chronograph seconds hand and the 12 o’clock hour marker are highlighted in a dark red.
The Tag Heuer Monaco Titan Special Edition is out now as a 500-piece limited edition, exclusively via TAG Heuer, priced $7,900 USD.
Elsewhere in watches, Kurono Tokyo opens sales for new anniversary watch for just 10 minutes.
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